the new facebook home page

In the past couple of days Facebook has been rolling out to its users a new homepage. This is the second time that Facebook changes dramatically its look. While there was great upheaval against the first change in the home page compared to the original Facebook (where fun applications, superpoking and friend hugging held center stage), I think it can be safely argued that the change was a great improvement in terms of making Facebook a much more functional website where to share information (in the form of links, photos and news feeds) with other people in your network.

This second change in the look of Facebook, however (which now makes your homepage very much look like Twitter, a site which has been growing exponentially in popularity) has a new rationale behind it. It is not anymore about making the sharing of information with your friends easier, it is about providing real time access to information about your friends. Indeed, status updates now appear to be the same as any other wall post made by your friends, while finding out about other friends activities (posting of photos, groups joint, people friended) is now messy and more difficult. Continue reading “the new facebook home page”

understanding the Internet: Italian politicians go online

More and more Italian politicians have been jumping on the Internet bandwagon. The Education Minister Mariarosa Gelmini has started a YouTube channel, where she announces with a video that she hopes this channel will allow her to listen to people’s opinion, in order to “implement change together”. The video has reached 260,000 views since it was posted a week ago, and 8,000 comments. A few days ago, Renato Brunetta, the Minister for Public Administration and Innovation, has opened a Facebook page, gathering around 14,000 supporters and around 1,200 wall posts/comments. He also posts a video, in which he states that this is his first effort to reach people online, so that they can contact him with their views, and he hopes in this way he will also be able to keep them posted about his initiatives and activities. Continue reading “understanding the Internet: Italian politicians go online”

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