YouTube enters Italian politics

Italian Minister Antonio Di Pietro from the left-coalition party ‘Italia dei Valori’ is the first Italian politician to make use of YouTube as a tool for political communication. He has posted a video where he reports on this week’s Council of Ministers’ session, and announces this vlog will be followed by weekly posts “in order to achieve complete transparency on the decisions taken in each of the Council’s sessions”. Judging from the number of views (33,000 approx. in less than two days) and from the comments left, this initiative is proving to be a successful move to engage people in the political process (or at least to engage those people who are looking to be engaged — and looking online). Di Pietro is one of the few Italian politicians who has not abandoned his blog once the elections were over (for a review of the Italian political blogosphere see “Apri il Blog e Scappa” [“Open a Blog and then Run Away”], in L’Espresso 12/12/2006).